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Smarter Qualitative Research, Faster Insights
Voxpopme brings together everything insights teams need to move fast, go deep, and deliver research with real impact. It’s an all-in-one qualitative insights platform, packed with tools to analyze faster and share insights that drive action.
All your qual, in one smart platform
Run any kind of qualitative research, from a quick pulse check to a global study, on a single qualitative insights platform that’s built for scale, speed, and standout results.
Video
Surveys
Hear from your customers at scale. Launch fast, ask better questions, and let AI surface the themes, moments, and quotes that matter most.
Live
Interviews
Run IDIs and focus groups with built-in scheduling, screening, and AI-powered analysis, so you spend less time on logistics and more time listening.
AI
Moderator
AI Moderator makes it effortless to run video interviews at scale – no scheduling, no hosting, just instant conversations with the audience you care about.
User
Research
Watch real users interact with your site, app, or prototype. Capture every click, scroll, and reaction to understand what’s working and what’s not.
AI-Powered Analysis
Go from hours of raw footage to razor-sharp insight. Summaries, sentiment, keyword counts, video clips, charts, and reports—all generated for you 60x faster at 3% the cost.
Insights Repository
Your entire research library, organized and searchable. Tag, filter, and revisit insights from past studies so you never have to start from scratch.
Sample & Audiences
Tap into high-quality respondents in over 30 countries. Or use your own audience. Either way, Voxpopme helps you reach the right voices, fast.
Additional
Tools
All the tools you need for qualitative research – packaged into an intuitive, organized platform.
Make insights visible
Insights lose power when they’re buried in slides. Voxpopme helps you bring them to life, easily.
- Create short, impactful showreels
- Generate stakeholder-ready reports
- Package insights in ways people remember
Less busywork. More breakthroughs.
Voxpopme is designed for modern research teams under pressure to do more, with less. With built-in AI, intuitive workflows, and tools that scale with your needs, it’s the fastest way to unlock the value of qualitative feedback.
- Analyze in hours, not days
- Share insights with confidence
- Scale research without extra headcount
- Collaborate across markets, methods, and teams
Whether you’re a team of one or one of many, Voxpopme adapts to the way you work and helps you work smarter.
Not just tech. A full range of services, too.
Our services team works like an extension of yours, with flexible support that meets you where you are and helps you go further.
Project
Delivery
Get hands-on support from kickoff to final report. We’ll help plan, launch, manage, and deliver your research so you can focus on outcomes.
Consulting
Tap into our experience across industries, methods, and markets. We’ll guide you through design, benchmarking, and analysis so every project starts smart and ends strong.
Strategic
Advisory
Looking at the big picture? Our advisory services help with capacity planning, capability mapping, and research roadmap development.
“Integrating Azure OpenAI & ChatGPT with Voxpopme’s platform empowers insights teams, including Microsoft’s, to analyze qualitative data with astonishing speed.”
Romani Patel Senior Manager of Research and Insights, Microsoft
The smartest way to scale qual
Faster setup. Smarter insights. Bigger impact. Voxpopme gives you the tools to run better research, analyze with confidence, and deliver stories that move the business forward.
A quick look at our most asked questionsc
explore more on our FAQ page.
How can Voxpopme improve customer understanding and alignment?
Voxpopme improves customer understanding by capturing real voices and emotions through video feedback. Teams can see and hear exactly how customers think and feel, then use AI-driven summaries and showreels to share those insights across the business. This builds alignment, creates empathy, and helps everyone stay focused on what truly matters to customers.
How does Voxpopme impact consumer-centricity in businesses?
Voxpopme helps businesses stay truly consumer-centric by bringing the voice of the customer into every stage of decision-making. Teams can hear directly from real people, understand their emotions and motivations, and share powerful video clips and showreels across the organization. This creates empathy, aligns teams around real needs, and ensures products, messaging, and strategies are built with the customer in mind.
How does Voxpopme leverage AI for insights?
Voxpopme uses AI to turn video feedback into fast, actionable insights. It transcribes responses, detects themes, sentiment, and keywords, and generates summaries, reports, and showreels automatically. With AI Moderator, it also runs voice-led interviews that ask smart follow-ups and deliver full transcripts and insights, no scheduling or live moderation needed. All Voxpopme AI features run in our secure version of OpenAI’s ChatGPT, developed in partnership with Microsoft Azure, so your data stays private and within your environment.
Are detailed demo sessions available to understand the platform better?
Yes, we offer detailed demo sessions to walk you through the platform. You can see how everything works, ask questions, and explore how Voxpopme fits your specific research needs. Just request a demo and our team will set it up.
What types of use cases have clients found valuable with Voxpopme?
Clients use Voxpopme for a wide range of valuable use cases, including concept testing, ad and creative feedback, brand tracking, usability testing, and churn or loyalty research. It’s also great for exploring emotional drivers, validating ideas, and uncovering customer needs across markets and segments.
Is Voxpopme available globally or only in certain markets?
Voxpopme is available globally. Our platform supports studies in over 30 countries with access to high-quality respondents across markets. You can run research in local languages, target niche segments, and capture culturally relevant insights—whether you’re using our global panel, your own list, or a custom community.
Does Voxpopme offer support for using the platform?
We offer full support to help you get the most out of Voxpopme. Every subscription comes with onboarding and training to ensure that you’re proficient with Voxpopme’s product capabilities
How can Voxpopme be used to enhance quant research?
Voxpopme enhances quant research by embedding qualitative depth directly into surveys through video responses, giving context and emotional nuance behind the numbers. Researchers can integrate video questions into quant studies without dev resources, then use AI to analyze sentiment, themes, and key quotes at scale. This helps explain “why” behind the data, validate trends, and uncover insights missed by closed-ended questions. Branded showreels and auto-generated reports also bring findings to life for stakeholders, making the quant more actionable and memorable.